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How to Use TikTok to Drive Foot Traffic to Your Local Store
More and more businesses are joining TikTok and posting short-form video content. Small town business accounts routinely post videos with thousands, even millions, of views. I’ve personally grown two brick and mortar shop accounts — a plant shop to 27k followers and an outdoor sporting goods store to 5k and growing. Is TikTok Good for…
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How Often To Post On Facebook
When clients ask me how often to post on a small business Facebook page, I ask whether they want the short answer or the long answer. The short answer is at least three times per week. Any less and you’re not showing up frequently enough in their feed for them to remember you. And being…
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Social Media For Small Businesses
Successful small business marketing on social media today means striking a balance between traditional marketing and posting for the way most people consume social media these days. It’s not enough to just be sharing your products and services, but neither is it necessarily effective to be jumping on every trending sound. How content serves brick…
Social Media Marketing For
Small Brick and Mortar Businesses